|  |   
        
          |  | STRATEGY
 Help children who have Tourette Syndrome cope with everyday stress by presenting original stories about a boy with Tourette Syndrome managing school, camp, and social situations. Designed to look like comic books, the content features comics-style drawings by the teenaged brother of a boy with Tourette Syndrome and manuscripts by a professional writer. A branded image for the series establishes an imprint for the advocacy and social services organization publisher. Companion posters promote the books at industry events.
 |  |    |